Domestic overnight tourism
| Region | Domestic visits | Domestic nights | Domestic spend |
| Scottish Borders | 291,000 | 729,000 | £76 million |
Source: Great Britain Tourism Survey, 2023 (caution low base size for Scottish Borders)
Overview
- Insight on tourism in the Scottish Borders is available from a range of different sources. These include tourism monitors, national statistics, and commissioned research.
- On this page, you will find key data for the area. There are also links to further information regarding a particular source or study.
- In 2023, there were a total of 316,000 overnight tourism visits to the Scottish Borders and a total overnight tourism spend of £115 million.
In this article:
1. Key statistics (overnight tourism)
316 thousand
total overnight visits by international and domestic visitors in 2023
980 thousand
total nights spent in accommodations by international and domestic visitors in 2023
£115 million
total spend by international and domestic visitors 2023
£365
average overnight visitor spend in 2023
Figures shown represent tourism performance for the Scottish Borders, 2023 (numbers have been rounded). Sources: International visitors: International Passenger Survey, GB residents: Great Britain Tourism Survey, 2023
International overnight tourism
| Region | International visits | International nights | Internmational spend |
| Scottish Borders | 26,000 | 252,000 | £39 million |
Source: International Passenger Survey, 2023 (caution low base size for Scottish Borders)
Employment and economic performance
| Local Authority | Tourism employment in 2022 | Tourism employment as % of all employment | Tourism businesses in 2023 | Tourism businesses as % of all businesses | Tourism Turnover in 2021 | Total tourism GVA per head in 2021 |
| Scottish Borders | 4,000 | 7.5% | 435 | 8.7% | £105 million | £13,075 |
Source: Scottish Growth Sector Statistics, December 2023
View this data as a time series on tourismobservatory.scot2. Scotland Visitor Survey 2023
In 2023, we commissioned the Scotland Visitor Survey to gather insight on visitor attitudes and behaviours. The scope of the survey was leisure overnight visitors only.
The survey explores all aspects of the visitor experience in Scotland. Further information on the background, methodology, and key highlights from the survey is also available.
Browse Scotland Visitor Survey 2023.
The visitor survey also allows us to explore the experiences of visitors who stayed overnight in a specific area.
Profile of overnight visitors: Scottish Borders
75%
were domestic visitors
25%
were international visitors
88%
were repeat visitors
7%
were on a trip of a lifetime
Source: Scotland Visitor Survey 2023
Scotland Visitor Survey 2023 - Scottish Borders factsheet
Published June 2024
3. Methodology
The data published on this page is sourced from a number of different studies.
Great Britain Tourism Survey
Jointly sponsored by VisitEngland, VisitScotland and Visit Wales. The sample size for the Scottish Borders was 27. Caution low sample size.
Browse more information on domestic overnight tourism to Scotland.
International Passenger Survey
Carried out by the Office of National Statistics (ONS). VisitBritain, VisitScotland and Visit Wales are sponsors of the survey. The sample size for the Scottish Borders was 19. Caution low sample size.
Browse more information on international tourism performance.
Scotland Visitor Survey
Commissioned by VisitScotland. The sample size for the Scottish Borders was 156.
Explore details from the Scotland Visitor Survey.
Scottish Growth Sector Statistics
