There’s just four weeks to go until our third VisitScotland Connect takes place at the P&J Live, Aberdeen.
From 9 – 10 April, VisitScotland Connect will welcome more than 240 trade-ready Scottish businesses, including accommodation, experiences and attractions, to connect with over 250 buyers who plan inspirational Scotland trips for their clients. The buyers represent 23 countries, including those in North America, Europe, Asia-Pacific and the UK domestic market.
This provides a unique opportunity for Scottish businesses to showcase destinations, experiences and products which can be included in Scotland travel itineraries being sold around the world for 2026 and 2027. VisitScotland Connect effectively helps businesses to internationalise and sell their products and experiences to new audiences and new markets.
The event promotes Scotland as a must-visit, must-return year-round destination, introducing buyers to a wider range of Scotland product, regions and experiences. This all works together to extend the season, which encourages visitors to stay longer and spend more.
For our 2025 event, there are 49 Scottish businesses attending VisitScotland Connect for the first time. This includes organisations from across the country, such as:
- Aberdeen Douglas Hotel
- Archerfield Walled Garden
- BlueWild Nature BoatTours
- Cairngorm Bothies
- Elchies Estate
- Fasque Castle
- Glen Tanar Estate
- Hopetoun House
- Jeanie Rae’s
- Lost Shore Surf Resort
- Mar Hall Gold and Spa Resort
VisitScotland Connect presents an important opportunity to come together and explore all that Scotland has to offer - generating business that will ultimately grow the value of Scotland’s visitor economy and deliver memorable experiences for visitors.
