Please share some practical tips on how to engage with the local community.
The businesses and local community are particularly engaged with Paisley Halloween Festival, and the opportunity that the event presents. These include footfall, local spend, participation, volunteering and showcasing local talent. The event generates significant civic pride and sentiment for the town. We know our residents are passionate about Paisley Halloween.
This is the first year we’ve had a town centre wide fringe programme, featuring trails, workshops, performances, markets and live music nights before, during and after the event. Many businesses are opening late during the festival, decorating their windows, and offering themed menus and activities or trading as street food vendors. It’s great to see so many businesses involved in making Paisley a go-to destination for Halloween, for day trippers and overnight visitors alike.
Preparation for the parade has been underpinned by a creative workshop programme. The programme has generated more than 1,000 opportunities for the local community to participate and co-design elements of the parade. Many groups come from our lesser heard communities. These include:
- lower income families
- inter-generational groups
- young carers and care experienced young people
- rural communities
- sporting and cultural groups
They participate in mask, puppet and flag making, dance and movement and puppeteering, as they gear up to showcase their talents as part of the parade.